Covid-19
At present Covid-19 is spreading like a wildfire and creating depredation all around the world. The infection count is rapidly increasing worldwide and most of the country are struggling to keep the virus in check and prevent their healthcare services from being clogged. The Covid-19 pandemic manifested signs that no one is safe until everyone is safe.Many countries across the world are battling against time to come up with a vaccine. India too has begun human trials
Russia’s vaccine
The Sechenov University of Russia announced that it is close to developing an effective vaccine that will immunize people from COVID-19. So far Russia conducted 2 two phases of human trial. The 1st phase which started on 18th June to 15th July 2020 was a trial to test volunteers to ensure the safety and tolerability of the vaccine. The 2nd phase started on 13th July, in this the batch of volunteers are being tested to confirm efficiency and immunogenicity of the new vaccine. On 11th August 2020 Russia’s health ministry has given regulatory an approval for the world’s first COVID-19 vaccine, developed by Moscow’s Gamaleya Institute, after less than two months of human testing.
CURRENT SITUATION
The vaccine is currently in its final stage (third stage) of testing. Once registered, the Mass production of the Russian COVID-19 vaccine is expected to begin in October. Russia’s junior health minister said that medical professionals and senior citizens will be the first to get vaccinated.
Demand and supply of vaccine
The Indian drug maker will have exclusive rights for the vaccine in India during the term of the deal and non-exclusive rights during the “Pandemic Period” in all countries other than those designated by the World Bank as upper-middle or high-income countries.
How it works?
The COVID-19 vaccine candidate developed by Gamaleya Research Institute and Russian Defence Ministry is a viral vector vaccine which is based on human adenovirus fused with SARS CoV-2’s spike protein to stimulate an immune response in the body
When will Russia’s vaccine will arrive in India? At what price will it be sold?
This is probably the biggest question in everyone’s mind that when will the vaccine arrive in India? Well the answer is very simple. It all depends on the emergency approval, if SII approves the vaccine then the doses will be available in market by December and if they don’t approve it then the vaccine has to undergo clinical trial in India. Yet another important question in everyone’s mind is that at what price will the vaccine be sold? Well to be honest there are a lot of rumours on Internet regarding the price of the vaccine. As per few sources they say that the Oxford vaccine will be priced at rs.225 but as per deal with bill gates foundation SII will make 100cr vaccines for 92 countries and that will be sold under 225. But as per Mr. Adar Poonawala the price will be under 1000rs. So, It’s important to know that so far there is no accurate price of the vaccine but we can expect the accurate price somewhere around December.
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India’s progress
Unlike Russia India is still focusing more on the trials nothing yet is been finalized. SII which based in Pune is manufacturing vaccine in India. SII will supply vaccine to 92 countries.
Marketing Aspect
>Pharma Distributor are eagerly waiting for a good day finally its absolute good news for them .
>Brandigi Which is basically digital wing of Brandland is into affordable Digital marketing solution is going to continue getting business even after pandemic get over .
> Brandland Advertising which is No.1 Brand activation company in india , the team is going to celebrate finally as they can resume full-fledged activation work if vaccination works.
> Not just Brandland many other activation agency are waiting for corona fight to end & they can resume the work as earlier
> During the covid time event industry has tried many other creative channel to conduct events like Virtuallexpo.com Though the demand of virtual platform going to stay but Traditional marketing will take lead once again .
>Medtech companies / Delivery app business will definitely increase by another 20-30 %
At the end let vaccine comes out to market soon & let all human breathe without mask like before.
